The KENZO logo, transformed into an X for the new #KENZO and #KENZOsport lines, takes over cities around the the world. Designed by @felipeoliveirabaptista
In honour of Kenzo's new ranges the brand has places themselves front and centre on streets in some of the biggest cities in the world, making it hard for people to miss.
The impossible to miss X's were created prior to the launch to increase awareness and interest in the new collections, which launched on August 28.
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