Kenzo Collaborates with WWF to Double the Number of Wild Tigers by 2022

@Kenzo has joined forces with @WWF to support their work towards the TX2 goal of doubling the number of tigers in the wild by 2022. This year is symbolic, as is the next Year of the Tiger in the Chinese zodiac.

The tiger is an iconic image of Kenzo’s brand and last week Kenzo released a new capsule collection that honors the tiger. Designed by @felipeoliveriabaptista, the pieces are made with 100% organic cotton, certified by @globalorganictextilestandard, and Kenzo is donating $10 US towards the TX2 goal for each item sold from the collection.

A founding philosophy of the KENZO House: to be inspired by nature, and to protect nature.

Wild tigers are endangered and it is estimated there are fewer than 4000 left in the world, down from 100,000 a century ago. By partnering with #WWFand supporting their work, #Kenzo is demonstrating that founding philosophy still remains important today.

#KENZOxWWF @wwf_tigers #KENZOFOB

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